It could be the name of a new business, or a cable television show. But for the Southfield DDA it is a simple phrase that gives stakeholders some idea of our focus and vision.

You see, we continue to see growth in the healthcare sector and as we work with developers, investors and business owners, healthcare will remain a focus of growth moving forward. That’s the “meds.” Consider just some of our recent activities:

• Providence Expansion of its Cancer Center and emergency rooms
• Phoenix Group expansion in the district
• Retention of Health Alliance Plan SDDA office/ with close to 700 employees

As for the “eds” – Oakland Community College is continuing to expand its presence in the DDA, with the purchase a couple of months ago of more than 10 acres where the old Ramada Inn previously sat. And with Lawrence Technological University right down the street, and even Wayne State University just a few miles down the Lodge Freeway, the DDA is centrally located to some of the top institutions of higher learning in the Midwest.

Certainly “meds and eds” don’t cover all of the wonderful businesses and associations that are part of the DDA. We continue to look for other retailers and professional service providers, and market our district wide and far. But if someone asks you to describe what the DDA is, “meds and eds” is a good start.